Our Story

Welcome to Pickle Diva Sportswear, where the passion for pickleball meets a love for fashion. Our clothing and accessory lines are designed and curated with pickleball in mind, celebrating the spirit of the game and encouraging players to unleash their inner champion. With a bright and bold color palette, the Pickle Diva brand creates a memorable statement on and off the court and represents the dynamic energy, power, and fun the sport embodies.

How It All Began

Adriana Falco, Founder and CEO of Pickle Diva Sportswear

Our company’s journey began on the pickleball courts on September 26, 2012, when the founder of Pickle Diva Sportswear, Adriana Falco, played pickleball for the very first time. By the time she left the courts, she was hooked. She continued to play pickleball for fun and competitively across Pennsylvania, New Jersey, Maryland, Georgia, and Florida.

In the fall of 2017, Adriana conceived of a pickleball clothing line. She pitched her initial brand and design concepts to a potential investor and fellow pickleball player in January 2018 but was turned down. She was advised that the apparel market was too difficult an industry to break into.

Fast forward to February 2023. While playing in a pickleball tournament in Naples, Florida, Adriana realized there was still a strong need for her clothing line vision, especially as the sport had accelerated in popularity since COVID-19. Determined to bring her vision to life, Adriana decided to launch the clothing and product lines herself. Upon returning home, she rebranded her initial concepts, created new clothing designs, and began working on launching the company, leveraging her 30 years of marketing experience and 15 years in startups.

In July 2024, Pickle Diva Sportswear officially arrived on the market and became available online. Today, Adriana remains an avid pickleball player and competitor, channeling her love and passion for the game into every aspect of the brand.

Our Mantra

At Pickle Diva Sportswear, we believe in encouraging pickleball players to embrace their competitive side, push beyond their limits, and never give up. Whether it’s your first time playing, or you are a seasoned senior, Pickle Diva has the attire to unleash their inner self and have fun.

What Sets Us Apart

• Bold Aesthetics: Our designs feature eye-catching and vibrant color palettes that make a statement on the court and off.
• Great Collections: We carefully plot and plan what to include in our collections, adding new fun collections to the brand yearly.
• Creative Designs: With an artistic mindset and a passion for pickleball, we create designs for our collections that we hope will inspire.
• Fun Accessories: From hats and bags to pillows and artwork, our accessories add a touch of flair to your game and your home.
• Limited Editions: Every year, we offer one vibrant print design available on select clothing and accessories for a limited time.
• Customer Input: We listen to what our customers say and suggest, often incorporating your feedback into our future designs.

Join the Pickle Diva Movement

Pickle Diva Sportswear is more than just clothing and accessories. It’s a celebration of the pickleball game and the incredible players who enjoy it. We invite you to join our movement, embrace your inner diva, and dominate the court with confidence and style. Happy shopping and thank you for being a part of the next chapter of our story.